How we collect, use, and protect your data. Last updated: March 2026.
1. Introduction
WealthCalc (“we,” “our,” or “us”) respects your privacy and is committed to protecting it. This Privacy Policy describes how we collect, use, and share information when you use our website and services at https://getwealthcalc.com (the “Service”).
2. Information We Collect
2.1 Information You Provide
When you use our financial calculators and AI advisor, you may input financial information such as income, expenses, savings, and debt amounts. This information is used solely to generate calculations and recommendations and is not permanently stored on our servers.
2.2 Automatically Collected Information
We may automatically collect certain information when you visit our Service, including:
Device type and browser information
IP address and approximate geographic location (country level)
Pages visited and tools used
Referring website
Time and date of visits
2.3 Cookies and Tracking Technologies
We use cookies and similar technologies for analytics and advertising purposes, but only after you provide consent through our cookie consent banner. Third-party advertising partners (such as Google AdSense) may use cookies to serve personalized ads based on your browsing history. See Section 6 for full details on our cookie consent mechanism.
3. How We Use Your Information
We use collected information to:
Provide and improve our financial calculation services
Generate personalized financial advice based on your inputs
Analyze usage patterns to improve our tools
Display relevant advertisements through our advertising partners
Ensure the security and stability of our Service
4. Data Retention
Financial data you input into our calculators is processed in real-time and is not permanently stored. For the AI Financial Advisor, your data is sent to our AI processing partner for generation of advice and is not retained after the response is generated. Anonymized analytics data may be retained for up to 12 months.
5. Third-Party Services
Our Service uses the following third-party services:
Google Analytics 4 — We use Google Analytics to understand how visitors interact with our site, including pages visited, tools used, and general traffic patterns. Google Analytics may use cookies and collects anonymized data. You can opt out by installing the Google Analytics Opt-out Browser Add-on.
Google AdSense — For displaying advertisements. Google and its advertising partners may use cookies (such as the DSID, IDE, and NID cookies) to serve ads based on your prior visits to this site and other websites. These cookies enable personalized advertising and frequency capping. Google's use of advertising cookies is governed by the Google Privacy Policy. You can opt out of personalized advertising at Google Ad Settings or visit aboutads.info for broader opt-out options.
OpenAI — For personalized financial advice generation in our Financial Advisor tool. Data sent to OpenAI is processed to generate responses and is subject to OpenAI's privacy policy. We do not store your financial data after the response is generated.
Vercel — For hosting and serving our website.
Supabase — For anonymized analytics data storage (tool usage counts by country).
6. Cookies & Consent
Our Service uses the following types of cookies:
Essential cookies — Required for basic site functionality, such as your theme preference and cookie consent choice. These cannot be disabled.
Analytics cookies — Used by Google Analytics 4 to collect anonymized usage data (e.g., _ga, _ga_*). These help us understand traffic patterns and improve our tools. Only loaded after you grant analytics consent.
Advertising cookies — Used by Google AdSense to serve relevant advertisements. These cookies may track your browsing across websites. Only loaded after you grant advertising consent.
6.1 Cookie Consent Mechanism
When you first visit WealthCalc, a cookie consent banner appears at the bottom of the screen. You may choose to:
Accept All — Enables both analytics and advertising cookies. Google Analytics 4 and Google AdSense scripts will be loaded.
Essential Only — Only essential cookies (theme preference, consent state) are used. No third-party analytics or advertising scripts are loaded.
Your consent choice is stored in your browser's local storage and persists across sessions. We use Google Consent Mode v2 to ensure all Google services respect your choice. Analytics and advertising storage default to “denied” until you explicitly grant consent.
6.2 Changing Your Consent
You can change your cookie preferences at any time by clearing your browser's local storage for this site, or by clearing cookies through your browser settings. On your next visit, the consent banner will reappear. You can also manage or disable cookies through your browser settings. Note that disabling cookies may affect the functionality of certain features.
7. Your Rights
7.1 General Rights
Depending on your location, you may have the following rights:
Access — Request information about what data we hold about you.
Deletion — Request deletion of your data (note: we retain minimal data).
Opt-out — Opt out of personalized advertising through your browser settings or Google's ad settings.
Do Not Track — We honor Do Not Track browser signals.
7.2 California Residents (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
Right to Know — You may request details about the categories and specific pieces of personal information we have collected.
Right to Delete — You may request that we delete any personal information we have collected about you.
Right to Opt-Out of Sale — We do not sell personal information. However, some advertising activities may be considered “sharing” under the CCPA. You can opt out of personalized advertising by clicking in the footer, or by visiting Google Ad Settings.
Non-Discrimination — We will not discriminate against you for exercising your CCPA rights.
7.3 EEA/UK Residents (GDPR)
If you are in the European Economic Area or the United Kingdom, you have rights under the General Data Protection Regulation (GDPR), including the right to access, rectify, erase, restrict processing, data portability, and the right to object to processing of your personal data.
8. Do Not Sell or Share My Personal Information
We do not sell your personal information as defined under the CCPA/CPRA. Some personalized advertising through Google AdSense may constitute “sharing” under California law. To opt out of personalized advertising:
Click at the bottom of any page and disable “Advertising Cookies”
Our Service is not directed to children under 18. We do not knowingly collect personal information from children under 18. If we learn that we have collected personal information from a child under 18, we will delete that information promptly.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last updated” date.